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Marketing Assistant

Remuneration: R12000 per month TCTC
Benefits: Compulsory pension deducted from TCTC. Performance bonus.
Location: Cape Town, Somerset West
Education level: Diploma
Job level: Junior/Mid
Job policy: Employment Equity position
Type: Permanent
Reference: ##SMAssistant2017
Company: Somerset Mall

Job description
Join the vibrant and dynamic marketing team at Somerset Mall as the marketing assistant where you will be responsible for assisting the marketing manager, marketing coordinator, and sales manager in the effective implementation of the marketing strategy including assisting with the coordination of events and exhibition sales, overseeing all set-ups and breakdowns of exhibitions and ensuring all that all controls are in place and are adhered to at all times, marketing and sales administration, public relations, digital, integrated marketing communications and tenant communication.

The marketing assistant will lend support and be actively involved as and when required to achieve the marketing team’s objectives and strategy outputs. Specific duties include but are not limited to the following:
To assist with all marketing activities, events and promotions as and when required.
To assist the sales manager with exhibition setups, exhibition administration and client liaison.
To assist the marketing manager with negotiating joint ventures, partnerships and sponsorships to further maximise the budget.
Assist with implementation of the event, to oversee set up process and day to day operation of events as instructed.
To ensure that all exhibitions and external promotions are professionally staged with carpeting, flooring, proper lighting etc and at all times enhance the Somerset Mall shopper’s experience.
To oversee all court set-ups and breakdowns and to ensure that the rules and regulations are adhered to at all times / OHSA compliance.
To directly brief and coordinate all crew/ maintenance assistant activity relating to court display set-ups
To liaise with all relevant departments to ensure communication between all departments.
To take responsibility for all assets used in promotional court displays including flooring, stanchions, stands and the like and to ensure these assets are properly stored and managed accordingly.
To act as the day-to-day centre’s liaison with all service providers contracted to sell media, space and any advertising platforms within Somerset Mall.
To collate any reports as needed by the marketing manager and sales manager.
To monitor all sundry sales stock in-centre and instruct repairs with service providers as needed in line with their SLA’s
Ensure event information is included in tenant updates, website and all newsletters as necessary and to assist in sourcing pictures and content as required.
Assist with general office tasks and admin as required.
To maintain all competition files and records in accordance with CPA / POPI Act as required and to ensure compliance at all times.
Ensure that customer data is collected at every possible event and to ensure this data is loaded into the website database for future communication opportunities.
Keep database up to date and clean (segment per category, demographics)
Maintain all on-site and off-site marketing store rooms and to ensure they are kept clean and neat.
Update the stock lists for each store room and keep them up to date.
Oversee systems with regards to control of marketing collateral.
Assist with various tasks as and when required with the aim of achieving marketing objectives.
To be available for overtime work as and when required including weekends if required.
Dealing with public/tenants with regards to marketing complaints.
Assist marketing manager with digital platforms and social media content / new website development (provide all content, check for errors, etc.)
Continuous website updates (news, events, exhibitions, store directory, tenant promotion, contact details, photo gallery, etc.)
Ensure that the full event and promotion calendar information is kept up-to-date on the website and app.
Feedback on how to improve usability and increase downloads.
Send out all tenant communication (memos, emails, newsletters, SMS)
Organise tenant meetings (schedule, invite, coordinate)
Arrange new tenant meetings / welcome gift.
Regularly meet with tenants remarketing strategy and upcoming events.
Providing marketing and sales support to all tenants (promotion of tenant offers and events)
Manage tenant database (update and clean for emails, calls etc.)
Complete a daily mall walk to check exhibitions and ensure that tenants adhere to SM “house rules”.
To ensure that the full exhibitor and promotion calendar information is kept up-to-date on the website.
To ensure that all information staff are informed about all exhibitions and external promotions.
To ensure publicity for all exhibitions and external promotions where relevant.
To liaise with tenants and regional head offices on an ongoing basis to encourage the use of the promotional areas and to consider opportunities for possible co-events.
Please email your CV with a motivational cover letter stating why you are applying for this position and how your abilities and skills would suit the position. In line with our employment equity policies, preference will be given to previously disadvantaged candidates.

Should you receive no correspondence by 14 July please consider your application as unsuccessful.

PR/marketing diploma or degree
Digital/social media experience
Great communication skills in both English and Afrikaans
Task orientated and deadline driven
Attention to detail
Master of multitasking/high energy/team player

Camilla Lor
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